How Did the Bbc Represent the General Strike of 1926?

How did the BBC represent the general strike to its listeners? Introduction This project is primarily a study regarding one of the biggest events in the life time of the BBC and indeed the life of British trade unionism. The General Strike of 1926 has moulded the way that we see both of these today and is an important aspect of British history. This project principally focuses on the media at the time, and will seek to find out how the BBC portrayed the General Strike to its listeners during this period.We will find out the attitude that the BBC took on the events of the General Strike and will find out how it put these across to its listeners at that point. In order to find out the answer to this question we must first split it up in to several important chapters. Below is the list of chapters and the subjects that they will discuss and their importance in this study. Chapter one will outline who the BBC listeners were at that point and will find out whether the general strike had c hanged who their listeners were.It will go back to the very roots of the BBC and will look at the programming that it provided and how this affected the listeners that they had gained. This section will also explore the idea of ‘constructing the listener† an idea put forward by Reith to determine who his listeners were. It will then look at their listeners during the general strike and will seek to find out the change that occurred during this point in time. This also requires us to look at the staff that worked at the BBC and also at Sir John Reith, who had his own ideas about the standards that the BBC should work towards.Chapter two will discuss the ideology of the BBC prior to the general strike and how this ideology impacted on their reporting of the general strike. It will look at how Sir John Reith 1 put his ideas in to the BBC. We will explore the idea of a public service and what a public service meant to Reith, mainly looking at what Reith's ideas of the term à ¢â‚¬Ëœservice' were. It will explore the BBC's want to maintain its independence and why this was so important to Reith. We will also discuss the threat that was posed to their in independence during the trike. It will also look at the idea of â€Å"educate, inform and entertain†, an integral part of what we now know as the ‘Reithian ethos'. We will see whether the general strike changed these core beliefs of Reith's or whether they remained intact throughout the period of the strike. It will also discuss the idea of social unity, another one of the core beliefs of the BBC. We will seek to find out how much nationalism was a part of this and whether the BBC could have been seen as being nationalist during the strike.This chapter will attempt to show us how this ideology affected the broadcasts to their audience and how the audience saw the BBC. These first two chapters will play an integral part in the rest of the project , however to understand them both we need to loo k at them in their separate chapters. Once we have done this we can then look at how they affected each other . These will form the basis from which will then be able to view the BBC and the general strike in detail. Chapter three will allow us to assess the other forms of media that were available at that time.This chapter will look at the newspapers at the time of the general strike; we will mainly assess the two national papers at the time, the British Gazette and the Daily Worker. It will look at the effect that the general strike had on the papers and how the freedom of the press was so greatly affected by the printers going out on strike. This will link in with the way that the BBC listeners changed during this time as the lack of newspapers left a hole in the media, which the BBC hoped that it could fill. We will also 2 ake a look at how the BBC monopoly over the news at this time affected the way that they broadcast. This is important because they put the BBC in to a pivotal , yet difficult, position. The BBC had two sides to provide information to, but how could the BBC do this without taking sides? Chapter four will look at the political influences that had an effect on how the BBC was viewed at that point of time. It will look at the relationship that the BBC had with the government. It will look at the various personalities within the government and how they affected the way that the BBC put forward its broadcasts.It will also explore the influences that were coming from outside and will try to find out if these actually impacted upon the way that the BBC actually broadcast to its listeners. One of the most important influences that was upon the BBC was that of the church; their ideas were in keeping with that of the BBC, yet were never broadcast. This is a major part of the influences that have played a part in this industrial dispute. In this chapter we will look at the Marxist theory of the media and will assess the idea of this when applied upon the BBC.This will allow us to see whether the BBC was a tool of the ruling classes during the general strike. These sections will allow us to answer the question of how the BBC presented the general strike to its listeners. It will show us how the relationship between the BBC and the government had been formed; even in the early days of the BBC. It will also show us where the ideas of the BBC, that still exist to this day, originally came from and the changes that have taken place through out the BBC's past. It shows us, on a wider scale, the importance of the media today in any disputes.This is because they control what we see and hear today, this applies to the newspapers, television and radio. Their input can 3 change the way that the a dispute goes by getting the public to support or oppose it. As we will see the media, mainly the BBC, proved to be an effective form of propaganda for the people during the general strike. During the course of this project we will encounter a loo k in to Marxist theory of media. This will allow us to see whether Marxists historians believe that the BBC was a tool of the ruling classes during the course of the general strike.For this we need to look at the idea of class conflict at every level of this dispute, including the media. There is no doubt in historians minds that the British Gazette was definitely the tool of the ruling class. However, the role of the BBC has been disputed by many historians through out the course of the twentieth century. The Marxist theory of media will let us see whether the BBC was a tool of the ruling class of their own accord or whether they had influences upon them that dictated the way that they broadcast during the strike. 4 Chapter one: Who were the BBC listeners before the strike?Did the strike change this? This section will look, in depth, at the make up of the BBC listeners before the general strike and in to the strike itself. In order to do this we need to explore their method of list ener research from the beginning; this was a method called ‘constructing the listener'. From this we can find out why the BBC was of very limited appeal during their first years, even though they wanted to allow broadcasting a much larger audience, especially after the First World War. We will also view the effects that this had on public perception of the BBC during the general strike.The general strike did open up the BBC to a wider appeal and this is something that we need to consider. We need to know why this happened and assess the implications of this on the way that the BBC was seen. The BBC method of ‘constructing the listener' was the BBC's early attempt at listener research. This method was required in order to find out what people what to listen and learn about from the radio1. This attempt at research used the BBC staff, who were mainly middle class. This meant that the results of the research were going to be tailored to a middle class audience, rather than for the whole population.We can already see that the early years of the BBC were aimed at the middle class. The results of their listener research reflected upon the programming that took place. The earlier years of the BBC gave precedence to ‘serious' music. This was classical music and some dance music. However the BBC did not play much ‘serious' dance music 2 By serious 1 Crisell, Andrew, An Introductory History of British Broadcasting (Routledge, 1997) pp. 38-9 2 Cardiff, David & Paddy Scannell, A Social History of British Broadcasting; Volume one 1922-1939 (Basil Blackwell Ltd, 1991) pp. 82-183 5 music we can infer from the high moral tone of the BBC that the playing of serious music meant that it was not crude. This programming already shows us that the working classes were not included in the programming of the BBC. Their pastimes, such as Accordion playing and Community singing were neglected by the BBC 3. This was not a deliberate mistake, but was due to the fac t that the middle class workforce of the BBC did not have knowledge of working class lives. This allowed the listener that was ‘constructed' to be a middle class one.Not only did it mean that the programming that the BBC provided was aimed towards the middle class, it also meant that the core values and beliefs of the BBC were aimed towards the middle class as well. The belief in a â€Å"high moral tone† is something that was prevalent in the early years of the BBC 4. The BBC did not aim their broadcasts solely at the middle classes. They aimed to incorporate all sections of society in their broadcasts. As Scannell and Cardiff rightly make the point that the BBC was trying to provide information to those that had just recently got the vote after the First World War5. This included many of the working class.This shows us that the BBC did genuinely want to allow the whole population access to the broadcasts, unfortunately because of the middle class values and standards a nd the fact that wireless was a very expensive product for working class people, many were unable to gain anything from wireless until the general strike. The method of listener research did not cause the BBC problems until the strike. This was because the wireless technology was very new, and therefore was expensive. The ‘Revophone' crystal set and headphones in 1923, cost ? 2-10s 6. The average income of a 3 4 5 6 Crisell, Andrew (1997) p. 9 Cardiff, David & Paddy Scannell (1991) p. 7 Ibid. p. 11 The Museum of Technology, Wireless and TV . Accessed on 2 nd June 2012 6 family at the end of 1923 was at 65s-6d per week, not taking in to account their expenditure on food, rent and other necessities 7. We can therefore see that the cost of even the cheapest wireless sets was out of the price range of an average family. The wireless sets were affordable only to the middle class, this meant that the BBC's method of listener research had worked from 1922-1926, as they had aimed the programming at the social group that could afford to buy the technology.We can therefore see that the working class were unable to listen to the BBC because firstly the price was high and that the programming was not suited for their tastes. However, Andrew Crisell makes the point that the BBC listeners were actually at quite a high rate. In 1923 he said that the license payers for the BBC were around 80,000, but the estimate for this is quite conservative because there were loopholes in order to avoid paying the fee. He also states that in 1924 there were over double the amount of people listening to wireless than in 19238.This means that there may have been some working class listeners if they were able to afford the wireless sets. However, they were still not recognised as being listeners from the view of the BBC. They assumed that all people that were listening were middle class. In 1926, this all changed with the general strike. The working class had more access to the technolo gy. This was not because they were able to afford it, but it was because shops installed wireless loudspeakers in public places and those that had wireless invited working class people in to their homes to listen to the broadcasts 9.This allowed the 7 Florey, RA, The General Strike of 1926: Historical Perspectives (John Calder Ltd, 1980) p. 188 8 Crisell, Andrew (1997) p. 16 9 Briggs, Asa, The History of Broadcasting in the United Kingdom: Volume one The Birth of Broadcasting (Oxford University Press, 1961) pp. 338-339 7 working class access to a facility which they had not been able to use before, but already held views upon. The Daily Herald just before the strike warned people about the propaganda that would come from the BBC and told people that they should disrupt the transmissions10.This indicates to us that the working class were sceptical that the reporting of the strike would be impartial on the BBC. The working class already held negative views about the BBC, due to the wa ys that they had been neglected in the early years of the BBC. The working class were not for the BBC, however the BBC was the only readily available source of news that was around at the time of the strike. This was because many of the printers of the newspapers had gone on strike and many of the newspapers that were available did not have the capacity to dispatch them on a national level 11.This gave the perfect opportunity for the BBC to gain more listeners. With the introduction of loudspeakers, we can find evidence that the broadcasting of the BBC news reports was well received. The North Wales Weekly, The Brighton Herald and The Warwick Advertiser all had articles that stated how thankful the working class were that loudspeakers had been installed in the public places12. We must also take a look into the politics of the listeners of the BBC.Firstly, we know that the majority of people before the general strike were of a middle class background; this is not to say that all of t hese people held their political allegiances with the Conservatives, many middle class people would have much preferred to vote for the Liberal Party or the Labour Party. We cannot simply say that even the majority of the listeners held one 10 Perkins, Anne, A Very British Strike; 3 May-12 May 1926 (Macmillan, 2006) p. 126 11 Symons, Julian, The General Strike (House of Stratus, 2001) pp. 55-157 12 Broadcasting Press Cuttings May 1926, Book 1E, BBC Written Archives, Caversham 8 political allegiance because this is unknown and would simply be using the stereotypical model of someone who is middle class to assume their political preference. This is also the case with the working class during the general strike. It is unlikely that all of the working class were voting for Labour, purely because they had just seen the Russian revolution happen and most people, in general, were afraid of Communism or Socialism.The Labour Party in the 1920's stood for Socialism and stood for the working c lass, but so did the Liberal Party in a very different way. However, they were also in decline because of Lloyd George's selling of honours. The Conservative Party were the dominant party of the 1920's and this was because they appealed to both the working and the middle classes. We can see that the Conservatives were popular from the 1924 general election. They managed to get 47. 2% of the vote, whereas Labour only managed 33% and the Liberal Party only managed to obtain 17. 6% of the vote 13.It is clear to see that the Conservatives were dominant in the elections. The population of the country in 1924 stood at around forty-four million people, with nearly half of the population voting for the Conservatives it is sure to say that there were many working class men and women voting for the Conservatives. Now we should be able to see that the usual idea of a class listening to the BBC does not always meant that they would have been listening with the stereotypical political beliefs, a s the beginning of the 20 th century saw large changes in politics.We can see that the strike had a profound effect on the make up of BBC listeners. The working class were wanting to listen to the BBC in order to provide them with the news that they needed. However the middle class, who had been listening to the BBC since its 13 Tetteh, Edmund â€Å"Election Statistics: UK 1918-2007† House of Commons Library,. Accessed on 2nd June 2012 9 existence, were still listening to the BBC because they enjoyed the programmes that were broadcast. This shows us that there were the beginnings of a conflict emerging here.We have seen that the BBC were not well looked on by the working class. They believed that they held middle class values, therefore they were going to support the government and provide the country with propaganda. It shows us that John Reith, whom had wanted to promote social unity between all classes was now allowing the BBC to become a source of class antagonism. Howeve r, the beliefs of the BBC had a more profound effect than we have seen here, which we will assess in the next chapter. 10 Chapter two: The â€Å"Reithian ethos†; how did the strike impact this?This section will assess the core ideas of the ‘Reithian ethos' from 1922-1926. It will assess how these affected the BBC's reporting of the general strike, or how these values were altered by the strike. The core beliefs that shall be discussed are the idea of a public service and what this meant to John Reith, for this we will have to view the idea of what a service is and how this affected the way that the BBC put across this in their broadcasts. We shall then be seeing how their ideas of ‘inform, educate and entertain' failed until the general strike and then caused the BBC problems going in to the strike.We will also take a examine the way that Reith wanted to try and advocate social unity and the failure of this aim during the strike. This section will also entail a vi ew in to impartiality, which the BBC failed to commit to during the general strike but hoped that it would be able to commit to. Lastly we will be looking at the independence of the BBC and seeing how this took precedence as the main value that John Reith wanted the BBC to maintain, throughout the strike. These impacted upon the broadcasts of the BBC and ultimately had an effect on the way that the listeners of the BBC perceived the broadcasts.The idea of a public service as we know it now is a free service that is provided to all members of the population, irrespective of their status or their earnings. The British Broadcasting Company under John Reith had very specific ideas of what a public service should provide to the people and how it should operate. Firstly, we must look at the concept of a service. Scannell and Cardiff argue that Reith's idea of a service was a 11 Victorian one whereby the BBC would provide education and information to the working classes in order to make th eir lives better 14.We should not view Reith's idea of service this way; he wanted to provide the middle class and the working class with a service that would inform and educate, whilst attempting to unify all classes. To make the BBC only a service for those that were less well off in society would not be abiding by another part of the Reithian ethos; that of social unity. Reith especially wanted to inform the listeners on matters that were important to the nation, primarily those that were industrial and political 15. In 1922, he was unable to allow the BBC to attempt at this goal because he was restricted to do so by the government.They only allowed the BBC to have one news report per day, at seven o'clock in the evening16. This meant that in the lead up to the general strike the BBC had not had the relevant experience to be able to deal with such a large industrial matter. This meant that the BBC's reporting of this was not of the best nature, they did not know what would have b een expected of them. They were disorganised as can be seen in some of the broadcasts that were put out. Many of the stories had been literally cut and glued on to paper, often on top of other broadcasts, with a lot of text around the edge 17.We can see that this lack of experience in the face of such a large task resulted in a haphazard operation. However, the BBC did provide information, during the strike, on the services that were available to the people. It did provide information on all of the buses and trains that were running at this time in its news reports 18. This meant that the BBC was providing relevant 14 Cardiff, David & Paddy Scannell, A Social History of British Broadcasting: Volume One, 1922-1939 (Basil Blackwell Ltd, 1991) p. 9 15 Ibid. p. 32 16 Crisell, Andrew, An Introductory History to British Broadcasting (Routledge, 1997) p. 5 17 General Strike News Bulletin, May 8th 1926, BBC Written Archives, Caversham 18 General Strike News Bulletin, May 12th 1926, BBC Writ ten Archives, Caversham 12 information to all sections of the population. However, it could also be seen by the strikers as a way to show that there are services still working and that the lives of ordinary people were still happening as normal. So, even this idea of information that Reith wanted the BBC to achieve could be perceived as being an anti-strike tool. The idea of education was something that John Reith also took very seriously from the very beginning.His belief was that he should be giving people â€Å"what they need, not what they want† Reith thought that if he were to do this then he would be ‘prostituting' it 19. Due to this the early years of the BBC did attempt to educate the population on music and culture, however, it is important to remember that they were broadcasting to a middle class audience. They were already interested in these. Reith wanted to educate all backgrounds and classes on classical music, opera, theatre. He also wanted to educate on important matters, both politically and industrially again.However, as we have seen the BBC was unable to do this in its infancy. The BBC also was unable to achieve the goal of education, because this largely middle class tool had not reached the working class, meaning that the working class did not have access to these middle class pastimes. The middle class were relatively well educated on these subjects, as these were their past times. Even if the working class had have been able to listen to the BBC, the method that this ‘education' took was one that Percy Pitt described as â€Å"like taking a schoolboy to the National Gallery and expecting him to appreciate Velasquez and El Greco† 20.This tells us that there was no explanation to the music being broadcast, so even if the working class had have been able to listen they would not have understood the music that they were hearing. 19 Briggs, Asa, The History of Broadcasting in the United Kingdom; Volume One; The Birth of Broadcasting (Oxford University Press, 1995) p. 7 20 Ibid. p. 275 13 The idea of entertainment was the only slightly successful part of the image of a public service that the BBC actually managed, but only until the general strike. It even did this in small doses, and aimed at the middle class.During the general strike, when the BBC was more accessible to the working class, the Bristol Times and Mirror explained that the public wanted to listen to the news broadcast on the BBC, but the music was not something that they were appreciative of21. This is because the working class wanted to hear the news, they did not want to listen to classical music, they may have listened to the other programmes on the BBC if there was apathy from the company with the working class. The next value that the BBC held during its infancy was that of social unity.John Reith wanted to use the BBC in order to attempt to try and get all of the population, regardless of their class, to listen and appreciate the wireless together 22. This is something that he did not manage to do, even before the general strike. The last chapter demonstrated that the working class were unable to listen to the BBC and it was regarded by the working class as being a middle class tool. This meant that the idea of social unity going in to the general strike could not be achieved through wireless, because of the views already held by working class people.During the course of the strike, the BBC did attempt to advocate social unity. The section â€Å"Sentences for the disorderly† gave details of the people that had been caught committing crimes and had been sentenced23. This shows us that the BBC was trying to promote peace in some way. However, the working class would not have seen it as a â€Å"high moral tone†, another one of Reith's beliefs24. They would have seen it as an attack on the 21 22 23 24 Broadcasting Press Cuttings, Book 1E, BBC Written Archive, Caversham Cardiff, David & Paddy S cannell (1991) p. 3 General Strike News Bulletin, 8th May 1926, BBC Written Archive, Caversham Cardiff, David & Paddy Scannell (1991) p. 7 14 strikers. The way that it is put across is not explained and it is expected that the listeners will understand the reasoning behind it. We can also see that it tried to advocate social unity through the selections of news reports from the British Worker; they promoted peace between the two sides. The BBC wanted to try and gain social unity from all of the population and wanted to put them under one banner; namely the British flag. The BBC was fairly nationalist in its approach to social unity.We can see that the celebration at the end of the general strike consisted of the BBC playing the hymn ‘Jerusalem' on the piano. The lyrics to this song are very nationalist. The last four lines of the song consist of: â€Å"I will not cease from mental fight, Nor shall my sword sleep in my hand, Till we have built Jerusalem, in England’s gr een and pleasant land 25† This clearly defines the position that the BBC took on the general strike. They were thankful that the country was united, and that there was no problems within classes. The BBC wanted to keep the people united for the pride of their country.The BBC wanted to broadcast items that were in the national interest, but how did they define what was in the national interest. They took it that the majority of people would wanted to have heard about ceremonial occurrences within the country26, because they held pride in their country. The problem with the BBC trying to gain social unity through the radio is that the working class already held their views about the BBC. Their belief that it was a middle class tool 25 â€Å"Jerusalem Hymn† Accessed 2nd June 2012 26 Cardiff, David & Paddy Scannell (1991) p. 13 15 vershadowed the way that they tried to promote peace during the strike. Cardiff and Scannell made the point that during crises the BBC, through a dvocating social unity, would have to chose between their allegiances to the people and the government. This ultimately is true, however the BBC managed to keep a medium between the two; even though the BBC were representative of the government during the strike they still managed to provide an important service to the population and provided them with the news that they needed. The BBC also wanted to be an impartial form of news from its beginning.This was something that was not really tested up until the general strike, because this was the BBC's first largest event since its existence. However, as discussed previously, a relatively inexperienced BBC was reporting on a large event. Impartial news was always going to be difficult and it did prove to be difficult. This was mainly because their source of information, Reuters, had an anti-labour bias27, meaning that the BBC was also of an anti-labour bias. It did not matter if they did not want to be, the news automatically excluded a n entire viewpoint in the country.The problem with impartiality also comes in the news that they selected from the newspapers at the time. The articles that were selected from the British Worker were that of a conciliatory nature28, where as others that the BBC chose were actively for the government and taken from the British Gazette. We can infer here that the BBC did attempt impartiality by using papers from either sides of the argument, however it cannot be considered to be impartial because of the close relationship that it had with the government; this is a factor that we will discuss more later in the project.For now we need to know that the BBC was coaxed into presenting the strike in a certain way through subtle threats. 27 Cardiff, David & Paddy Scannell (1991) p. 26 28 Ibid. pp. 109-10 16 The largest factor that played a part in the way that the BBC operated from 1922-1926 was the idea of its independence. Reith wanted to staunchly defend the BBC's independence. He believe d that if the BBC was commandeered then it would be better for him, but worse for the BBC and the country29. He thought that people would have got commercial radio, giving people what they thought they needed, and this is something that he was strongly against the BBC ecoming. During the general strike, we see the BBC independence come under threat from the government. This is because there were several in the cabinet that wanted the BBC to become a tool for the government against the strike, Baldwin thought that it could broadcast the governments message all over the country and especially to the middle class30. However, Reith wanted to maintain the independence of the BBC. This meant that in order for the BBC to keep this, they would have to stay on the better side of the government. Due to this the BBC did slant more of their news articles towards the government.This is not due to the want to be broadcasting purely the governments view, it is because there was a threat from the g overnment aimed at the BBC. This is something that remained unresolved through out the period of the general strike. In Reith's diaries, he says that the situation with the government had remained unresolved and that Baldwin had said that the BBC would keep some of its independence, and ended with â€Å"Not quite fair† 31. It meant that the BBC was hanging in the balance through out the period of the strike. They wanted to be independent because they wanted to be able to fulfil the idea of a public service.Reith wanted the BBC to be able to ‘inform, educate and entertain'. 29 Reith, John. Into the Wind (Hodder and Stoughton, 1949) p. 109 30 Perkins, Anne. A very British Strike 3rd May- 12th May 1926 (Macmillan, 2006) pp. 32-3 31 Reith, John (1949) p. 112 17 Over all we can see that the BBC did hold some values before the general strike that were well meaning. They did want to provide an impartial service that all people could use and gain something from. They also wante d to promote peace and unity between the classes through the medium of radio, even if this unity meant that people united under the flag of their country.They also wished to remain independent in order to be able to provide such a service to their listeners. However, because of the inexperience of the BBC in previous years, not all of these were able to be achieved, and during the general strike other values were less important. This meant that the BBC during the general strike felt that the independence that it had was its most important asset and that they would attempt to provide a public service that allowed all of their values to shine through. However, their belief that the independence was the most important idea infers that the others had to become slightly more redundant.This indicates that the BBC was reporting the general strike from a disadvantaged position. It seems impossible that the BBC would have been able to provide an account that the entire population would be ab le to listen and agree with. However there are other factors that allowed the BBC to do this. 18 Chapter three: What other sources of news were available to the public? How did this affect the position of the BBC? This chapter will aim to assess the other news that was in production at the time of the general strike. In order to do this we mainly need to look at the two main papers that were available at the time.These were firstly, the government paper; The British Gazette and the paper of the Trade Unions Council, The British Worker. We will look at how the two papers put across their news and why they were relatively unsuccessful attempts at propaganda. This will then lead us to look at other national papers that were available at the time and the difficulties that they encountered. Once we have assessed these we can then look at the position of the BBC during the strike. Firstly, we will be looking at the TUC paper, The British Worker. This paper was primarily created because th e printers had gone out on strike.The lack of national press meant that there was no way for those out on strike to receive national news through out the period of the strike. This meant that the paper was purely a creation in order to provide information to the strikers. We can see that even on the first edition of the paper, the British Worker labelled itself as â€Å"the official strike news bulletin 32†. Therefore the news that was inside consisted purely of events that took place in regards to the strike. It was there in order to provide workers from around the country with their news. The paper was also a way for the TUC to keep morale high amongst the striker.They often embellished the efforts of the strikers around the country and often praised the efforts of 32 The British Worker, 5th May, 1926, British Library Newspaper Archive , Colindale 19 the striker. They provided a summary of the country that did not contain any negative content about people going back to work . The only negative content that they provided is that about the government and the way that they were going about trying to combat the strike and their aims, and failing, this is evident from the issue of May 11th, whereby the sub-heading states that the â€Å"Cabinets new tactics defeated by indisputable facts 33†.This would have kept the morale of the strikers high so that there would have been no need to become angry and violent; it shows them that they had taken the right steps in the strike. The appeal of the British Worker was greatly restricted, because of the fact that the paper was only reporting on news of the strike. It meant that those that were on strike or those that were sympathetic to the strike were the only audience that the paper had. The General Council of the TUC were not intending the paper to be of mass appeal, they wanted it to purely give guidance to the strikers on a national level.They wanted to consolidate pieces of news from around the country an d put them in to one publication. This is because they wanted to promote law and order. This was important to the TUC because they wanted to prove that their aim was not revolution as suggested by the government. Many of the articles show that they wanted to promote law and order, the May 5th edition of the bulletin provided an article called â€Å"Do's for bad days† which told strikers that were upset or angry to try and keep their minds off the strike and provided them with activities to do34.They did not want to have strikers being violent and breaking the law as it would weaken their cause and warrant a response from the government.. We can also see that the bulletin was a way for the strikers to respond to the government. The article entitled â€Å"Labour's reply to the Premier† on May 6 th is a response to the 33 ‘No Slackening' The British Worker, 11th May 1926, British Library Newspaper Archive, Colindale 34 ‘Do's for difficult days', The British Wo rker, 6th May 1926, British Library Newspaper Archive, Colindale 20 overnment as is the constant emphasis on the strike being industrially motivated and not constitutionally35. These are all responses to articles that had been placed in the British Gazette, said in Parliament or broadcast over the wireless, which the TUC collected information on. We can already see that the British Worker and The British Gazette were worried more about attacking each other publicly than actually providing the public with credible news. The British Gazette had other motives than those of The British Worker. Their primary aim appeared to be to stifle the press by commandeering as much paper as they could to print on.This meant that they not only commandeered The British Worker's supply of paper, but other national papers, such as The Times36. We can see that the paper was not produced contain news that would interest many people. The sports pages had usual cricket and other sports but then was filled with news about Ice Hockey in Canada 37, which not many British people would have been interested in during 1926. It was clearly an attempt to use as much paper as they could The British Gazette was a way for the government to stop the press from producing any form of sympathetic news towards the strikers. This was mainly aimed at the British Worker.However having said this the paper did provide the country with propaganda.. The British Gazette was also full of quite nationalist propaganda. This was because the government saw the strike as an attack on ordinary British people. The paper on May 6 th showed that they believed that British public were under attack. It read: 35 ‘Labours reply to the Premier' The British Worker, 6th May 1926, British Library Newspaper Archive, Colindale 36 Taaffe, Peter, 1926 General Strike; Workers Taste Power (Socialist Publications, 2006) p. 108 37 ‘Ice Hockey in Canada' The British Gazette, 5th May 1926, British Library Newspaper Archive, Colindale 1 â€Å"Constitutional government is being attacked. Let all good citizens whose livelihood and labour have thus been put in peril, bear with fortitude and patience the hardships with which they have been so suddenly confronted 38† The idea of the government being attacked then appears to be translated in to an attack on the ordinary British person. This propaganda supplemented that of poems and cartoons that all aimed to make the British people proud of themselves and look disdainfully down at the strike. The image displayed on the May 12 th front page with the caption â€Å"Under which flag? clearly shows this nationalist propaganda from the British Gazette. It pictures two men; one with a union jack flag, looking proud and stood up tall and the other pictures a man that is in the background with a flag saying TUC 39. This clearly shows us the stance that the paper took during the strike, but it was not a successful paper on the whole. The problems that existed with The British Gazette were that firstly the paper was very controversial. The news that it provided often frightened many of the moderate supporters of the government40. Therefore, any wider market for the paper was not possible because their views were so extreme.The paper also lied about the extent of the strike, they actually made the strike out to be less supported and less effective than it was in order to keep the morale of the country up. Their article in the May 6 th edition contained an article called â€Å"Why walk to work? † This gave details of all the buses and tube lines that were running. In this, it said that the LGOC had over two hundred buses on the streets of London, when the actual figure was at eighty-six41. This could have even been a genuine 38 ‘Message from the Prime Minister', The British Gazette, 6th May 1926, British Library Newspaper Archive, Colindale 39 ‘Under which flag? The British Gazette, 12th May 1926, British Library Newspape r Archive, Colindale 40 Symons, Julian, The General Strike (House of Stratus, 2001) p. 155 41 Ibid. pp. 153-4 22 mistake on the part of the British Gazette, but the way that the paper was so controversial meant that the figure appears to be a deliberate lie. Their lies did aim to keep the countries morale up, but unfortunately they happened to do the opposite and many that read the British Gazette became angry through out the period of the strike because they did not give a true representation of how the strike was occurring..The distribution figures of the British Gazette do appear to be impressive, however the problem with these figures is that they only show how many issues were provided to people; the figures for the distribution of the paper through out the strike stood at around two million, according to the British Gazette 42. It does not show us how many people actually ordered copies of the British Gazette. A writer for The Times said that they saw copies of the British Gaz ette being put in to houses that had not ordered a copy and that he saw more than one copy go to houses that did order one 43.This shows us quite clearly that the aim of the British Gazette was to stifle the press, especially that of the British Worker. Their main aim was to use as much paper as they possibly could in order to silence the views of any newspaper that was remotely sympathetic to the strikers. Marx had said that the government was an â€Å"executive committee† of the ruling classes 44. They always act in the interests of the ruling classes and as such would attempt to defend their interests in any way possible. This argument is true if we look at the British Gazette; this was set up to defend the mine owners against the strike.They were against the strike in every way possible and said that the strike was not constitutional. This is clearly the government defending the ruling classes against the working class. Marx also stated that 42 The British Gazette, May 19 26, British Library Newspaper Archive, Colindale 43 Symons, Julian (2001) p. 160 44 Taaffe, Peter, The General Strike: Workers Taste Power (Socialist Publications, 2006) p. 107 23 the government would use all resources necessary in order to defend the ruling classes, because they were for their interests45.This is why the British Gazette took the supplies of paper away from the remaining press at the time. We should be careful to think that because the printers were out on strike that there were no national newspapers. This is not the case; there was actually a great wealth of national newspapers that were all available in smaller formats during the course of the strike. Many of them were not available for all the way through the strike; with the exception of the Times, which managed to print a copy of their paper every day, albeit it was a single sheet46.The problem that many of the papers had is that they did not have enough paper to print what they wanted because the British Gaze tte was using many of the supplies of paper. This meant that they were only able to print certain articles that they deemed as important. This possibly would have restricted their appeal. However, there was also problems with the distribution of these national papers. The problems with the distribution occurred because there was no one available to during the strike to deliver the papers.This meant that unless the newspaper had their own fleet of private cars, such as The Times47, then there would be very few ways of getting the paper out. All of this has a relevance for the BBC and affected its position greatly. It meant that because there was very little press that was available nationally, the BBC was able to provide the news for a large amount of the population. The British Gazette and the British Worker both had very limited audiences and this is something that the BBC capitalised on.Local papers were useful for people, however, they were not able to give an account of the 45 T aaffe 46 Symons, Julian (2001) p. 158 47 Ibid. p. 157 24 state of the whole country. So although the BBC may not have been trusted completely during the course of the strike as many people felt that it was the only credible form of news that was available. The British Gazette was too extreme for those that did not sympathise with the strikers and those that did not sympathise with the strikers would not have wanted to read the British Worker.The lack of press also meant that the BBC was able to produce more news broadcasts, rather than just one per day. Baldwin told Reith that the country was relying on the BBC for their news48, this meant that for the first time the BBC was able to provide a service that would have great appeal to people. The BBC did not have much in the way of experience of news reporting and quite often during the strike, many of the reporters were said to have sounded nervous. However, the majority of the population wanted to listen to the news as a result of th ere not being any real news available.As we can see, the results of there being a lack of national press at the time meant that there was an opportunity for the BBC to become the countries primary source of news. This was something that John Reith had been hoping for since the beginning of the BBC in 1922, but unfortunately had been unable to do this as he was blocked from doing so by the national papers. This meant that the general strike was the only chance that the BBC had to dominate the press. It did this, but struggled to do so because of the constrictions that were upon it at the time.The next chapter will assess the other factors that played a part in the BBC becoming a national voice. 48 Reith, John, Into the Wind (Hodder & Stoughton, 1949) p. 107 25 Chapter four: What external influences had an effect on the ways that the BBC broadcast to their listeners during the general strike? There were several external influences that had an effect on the way that the British Broadca sting Comapny broadcast during the general strike. This part of the project will seek to explore these in further depth as we have touched on them in previous chapters.These are relevant because they gave the BBC an image during the strike and led to their listeners forming opinions on them. This section will be split in to several different external factors that have played a part; firstly we will assess the impact of the largest influence on the BBC, that of the government. The BBC held close links with the government during the strike and were able to broadcast fairly often. The last external influence that played a large part during the strike was that of the church.The Church of England broadcast a series of speeches and appeals through the period of the strike, as this was in keeping with Reith's beliefs. However, there was a conflict been the church and the government in regards to a proposed broadcast, from the Archbishop of Canterbury, that we will assess. This will allow u s to see the way in which the BBC dealt with this and look at where their allegiances lay.. The government was closely linked to the BBC during the general strike. Not only in terms of the organisation of the BBC, but also from the listeners point of view.Many of the listeners believed that the BBC had been commandeered by the Conservative government, a point that will be discussed in depth further in this chapter. It is true that the BBC did have a close relationship with the government, but they had not been 26 commandeered. During the strike Winston Churchill wanted to commandeer the BBC 49, but the way that the BBC broadcasts were put out allowed them to maintain their independence. Another factor that has not yet been discussed is that the BBC had similar beliefs to the government at the time.The telegraph that John Reith sent to Stanley Baldwin clearly showed the stance that was taken on the strike: â€Å"Assuming the BBC is for the people and that the government is for the p eople, it follows that the BBC is for the government50. † Whether this message was sent by John Reith as a way to keep the government from commandeering the BBC is unclear, but it does appear to tell us that the BBC and government held similar values. However, interpretations of this may have been that the belief that the BBC were against the general strike and were on the side of the government.We cannot even be sure to say now that our interpretation of the message is correct because it would be unfair to do so. We can also see that the government had an influence on the broadcasts that were put out on the wireless. Even though the BBC was meant to be an impartial organisation, that provided balanced news to the listeners, many of the broadcasts were asking for the public to become volunteers. On May 9th a bulletin was broadcast that came directly from the government and was asking for civil constabulary reserves 51.On the surface, this appears clearly not to be impartial an d in favour of the government. However, the broadcast was a Reith's way of attempting to maintain peace and order. This was something that the BBC 49 Perkins, Anne, A Very British Strike 3 May-12 May 1926 (Macmillan, 2006) p. 124 50 Cardiff, David & Paddy Scannell, A Social History of British Broadcasting; volume one 1922-1939 (Basil Blackwell Ltd, 1991) pp. 32-3 51 General Strike news bulletins, 9th May 1926, BBC Written Archives, Caversham 27 aimed to promote during the strike.To ordinary people, it would have looked liked bias in favour of the government. Unfortunately what the listeners of the BBC did not hear is the broadcasts that were turned down by the BBC such as the Organisation for the Maintenance of Supplies was not allowed to broadcast on the BBC because it would not have been non-political52. This is something that the listeners of the BBC would not have known about, and as a result they would not have seen this impartiality. The listeners took a view of the BBC on onl y what they heard or what they were told.If they did not hear something, then there was no way of them knowing about it. Unless, like the Archbishop of Canterbury's broadcast, it becomes public knowledge. Reith's aim of maintaining peace meant that many of the broadcasts from the government had to be broadcast as they often regarded keeping the country running through the appeal from volunteers. This was seen by Reith as being integral to keeping the peace and maintaining the law and order of the country, on May 9 th an appeal for volunteers on the trains was broadcast53, the running of the trains was integral and would have kept the country going.Even though it did help the government, and ultimately helped the BBC stay independent. The interpretation to the new BBC listeners, such as the strikers themselves, may have been that the BBC was wanting to end the strike and was in no way representing the strikers in the broadcasts. However, if we also look at what the listeners did not hear as well, this is just as important in looking at the relationship with the government. It can give us some more ideas of the relationship between government and BBC. We can see that the government paper took precedent over any other paper during the strike.We can see this from the May 12 th 52 Perkins, Anne ( 2006) pp. 70-1 53 General Strike news bulletins, 9th May 1926, BBC Written Archives, Caversham 28 wireless bulletin, only The British Gazette was mentioned as being on sale. However, underneath this was a broadcast that had been taken out of the script that listed all of the other papers that were available54. Broadcasting about the British Gazette is something that Reith may have felt was an important matter in maintaining the independence of the BBC, as it was the government paper.They may also not have broadcast certain items because they would have caused anger and outrage towards the government. On May 9 th a broadcast had been crossed out that said that Baldwin had g one to visit the London Zoological Gardens55. This was removed because it would have firstly led to the BBC being commandeered and is also would have caused anger towards the government as this was a time of crisis and Baldwin was visiting tourist destinations, rather than focusing on the general strike. The close relationship that the BBC had with the government would have been ecognised by their listeners during the strike. The tone and language that was used through out the BBC also sounded official and very middle class. A bulletin on May 12 th described a situation in Birkenhead, which stated that â€Å"some hooliganism was promptly suppressed 56†. This so called â€Å"hooliganism† was not explained in the broadcast and would have been interpreted by the working class listeners as being fairly derogatory. The broadcasts intention appears to be in order to promote peace and make an example out of the ‘hooligans', but in its language it appears as an attack on those in support of the strike.In regards to the end of the strike, the BBC put out a broadcast that mentioned people that were outside Downing Street, chanting Baldwin's name in support of him 57 . This was probably a relay of the events that were occurring but coupled with the way that the end of 54 55 56 57 General Strike news bulletins, 12th May 1926, BBC Written Archives, Caversham General Strike news bulletins, 9th May 1926, BBC Written Archives, Caversham General Strike news bulletins, 12th May 1926, BBC Written Archives, Caversham General Strike news bulletins, 12th May 1926, BBC Written Archives, Caversham 9 strike was broadcast it meant that people would have believed that the BBC were glad that the strike had been defeated. This is the way that it may have appeared to the working class, and the returning strikers. We can see that the end of the strike was announced and a piano played Jerusalem58, so it was made very grand. This was a celebration that peace had returned t o the country it was not a celebration that the strike had been defeated. However, to a relatively new audience this is how it would have appeared to them. The lyrics to Jerusalem are very nationalist.We have seen the last lines of the hymn and they invoke a sense of national pride. This hymn not only allows us to see that religion did play a large part in the BBC, but it also appears to glorify England; which after the strike would have came across to the strikers as being a celebration that the government had succeeded. Indeed, this is if the working class had understood the meaning of the song. It is not something that would have interested the majority of the working class people as they would only have wanted to hear the news reports and not the BBC's views of the events.The hymn’s actual intention was a celebration that England had pulled through this industrial dispute, however it could have been perceived, by the strikers, that the BBC were thankful that the general s trike had been defeated. However, the ‘Reithian ethos' stood to promote social unity through all classes and unite as the British rather than as classes. The playing of Jerusalem is put into context when we know this; however many new listeners of the BBC would not have known this about the BBC. Opinions of the some listeners at the time of the strike show that many believed that the BBC had been commandeered.The Daily Herald, a day before the strike began, warned 58 Leishmann, Marista, Reith of the BBC: My Father (St Andrews Press, 2006) pp. 65-66 30 their readers against the propaganda on the BBC 59. This was a relatively large paper, that sympathised with the working class and would have had the belief that the BBC was essentially government propaganda, because it was a middle class past time. Beatrice Webb commenting on the BBC also said that she believed that the company had been commandeered by the government, although she did give credit to the BBC for giving the TUC ai rtime.However, Beatrice Webb's political allegiance lay with the Labour Party, who were a left wing political party. They would have had clear opposition to the Conservative government as firstly, the Labour Party was a party for the workers, and secondly because the Labour Party were wanting to be in government themselves. This shows us that Beatrice Webb was going to be for the general strike and against the Conservative government, this meant that anything that sounded against the strike was seen as a hindrance.The TUC and the Labour Party were therefore already at a disadvantage during the strike because the BBC and the government held similar values and were closely connected, this made it hard for them to get their point across on the BBC; especially the Labour Party. We can firstly see that the news that the BBC got from Reuters was already of an anti-Labour bias, so they already got very little coverage. This left the Labour Party in a bad position because the BBC would also not allow them to broadcast speeches on air.On Monday 10th May, Ramsay MacDonald asked John Reith if he was able to broadcast a speech; this was not allowed by the government60. Throughout the period of the strike the BBC did not give consideration to the Labour Party. This would not have held true to the 59 Perkins,Anne (2006) pp. 125-6 60 Briggs, Asa, The History of Broadcasting in the United Kingdom: Volume One, The Birth of Broadcasting (Oxford University Press, 1995) pp. 244-7 31 belief of an impartial BBC and would have affected the way that the BBC listeners heard their news.Those that were against the strike would not have had any problem with the Labour Party not being broadcast. The working class, that supported the Labour Party, would not have though this fair as there was not being any representation for them generally. The TUC were able to broadcast speeches and allow some announcements through the BBC. The TUC relationship also went the other way in that they used the BBC broadcasts to provide them with their news. This shows us that the TUC did trust some of what the BBC was saying, but did not trust everything. They knew that it was primarily a middle class tool and not for their interests.However, we can also see that the TUC did send items in to the BBC asking for certain broadcasts to be corrected on the strike. However, this did not happen. The way that the TUC and the Labour Party were restricted from broadcasting shows us that the BBC did not want to lose its independence. However the BBC was supposed to promoted social unity; something that it had been started in order to advocate. The problem was that the BBC was essentially owned, ran and listened to by the middle class. This meant that it was a middle class tool that essentially represented middle class interests and values under the guise of ‘social unity'.The working class on the other hand did not manage to have the BBC represent them, unless they were working class Conserva tives. Their wants and needs were not catered for; the TUC and the Labour Party bulletins were not broadcast. This meant that those for the strike were essentially were scribbled out of the bulletins and forgotten about. This may have caused these groups to feel resentment towards the BBC. However, we must bear in mind that the Conservatives were very popular during this period and as such would have had a large following going in 2 to the general strike; we saw earlier that the election statistics gave the Conservatives nearly half of the vote in 1924, so there was many people; middle and working class that were voting Conservative. Prior to the general strike, the BBC held the idea of having high moral standards as important. This is why John Reith believed that the BBC should allow broadcasts from the church. Through out the first years of the BBC and in to the general strike the BBC regularly had broadcasts from members of the clergy.However, during the general strike there was a controversial issue involving the BBC and the Archbishop of Canterbury. The church wanted to broadcast an appeal to both sides during the strike asking for a settlement61. The government said that this broadcast could not happen as it would lead to the BBC being commandeered. The broadcast did not go ahead. This shows us plainly that the ‘Reithian ethos' of high moral standards was a lesser need than that of the BBC's independence. It also shows us the grip that the government had over the BBC was supreme.There was no need to commandeer the BBC because the threat of it would have worried Reith in to broadcasting the viewpoint of the government to the listeners. In conclusion, we can see that the BBC was under a great deal of pressure from all of their external influences. This inevitably influenced the way that they broadcast to their listeners, however we can see that the most influential of these was by far the government. The reason for this was not only the fact that the BBC had the threat of losing their independence , but it was because the ideas that the government held on the strike were similar to that of the BBC.The message that Reith sent to Baldwin made this perfectly clear. The BBC did attempt to be as impartial as it could with out the government 61 Symons, Julian, The General Strike (House of Stratus, 2001) pp. 176-79 33 commandeering them. Reith did want to broadcast some of the items that, in the end, were not broadcast. As Reith has said himself, the decision lay with him. He could ultimately decide upon what went out to be broadcast, but he also had to decide how far he could take this before Winston Churchill and a few others in the cabinet decided that they wanted to commandeer the BBC.These pressures unfortunately affected the BBC and put them under great strain, which meant that the broadcasts often suffered, in turn meaning that the listeners opinion of the BBC also suffered. With a new set of listeners, it made the job of the B BC even more difficult because they had to cater for both the middle class and the working class alike. 34 Conclusion In conclusion, we can see that the British Broadcasting Company actually represented the general strike fairly to its listeners, despite being biased towards the government because of the pressure that was on it.This was because they managed to show that they could provide the relevant information to the nation. They also provided information to both sides of the conflict; both the government and the Trades Union Council

Every Learner Matters Essay

Its main aims are for every child, whatever their background or circumstances, to have the support they need to: Be healthy Stay safe Enjoy and achieve Make a positive contribution Achieve economic well-being Race Relations Act 1976 & 2000- Places a statutory duty on schools/colleges to promote race equality. Disability Discrimination Act 1995 & 2005 – Protects the rights of all those with disabilities. Eliminate barriers to ensure that individuals can gain access to equal services. Children’s Act 1989 ; 2004 – The Children Act 1989 aimed to ensure that the elfare of the child was paramount, working in partnership with parents to protect the child from harm. Child care Act 2006 – The Act improving the Every Child Matters outcomes for pre- school children, childcare for working parents ; parental information services SEN Code of Practice 2001- The code is designed to help these bodies to make effective decisions regarding children with SEN. It does not (and could not) tell them what to do in each individual case. Human Rights Act 1998 – Sets out the rights of all individuals and allows them to take action against authorities when their rights have been affected. UNCRC 1989 – The Convention says that every child has: The right to a childhood (including protection from harm) The right to be educated (including all girls and boys completing primary school) The right to be healthy (including having clean water, nutritious food and medical care) The right to be treated fairly (including changing laws and practices that are unfair on children) The right to be heard (including considering children’s views) Equality Act 2006/10- To protect the rights of individuals and advance equality of opportunity for all. Gender Recognition Act 2004 – This allows transsexual people to change their egal gender. Race Relations Act 1 000/3 – Outlines the duty ot organisations to promote good relationships between people from different races. Employment Equality Regs 2003 -Which prohibited employers unreasonably discriminating against employees on grounds of sexual orientation, religion or belief and age. Anti-Harassment Act 1997 – This act was to make provision for protecting persons from harassment and similar conduct. Data Protection Act 1998 – If you handle personal information about individuals, you have a number of legal obligations to protect that information. Special Educational Needs & Disability Act 2001 – Makes it unlawful for educational providers to discriminate against pupils with a special educational need or a disability. ? Human Rights Act 1998 – The United Nations for set this standard on Human Rights in 1948, it was accepted by many countries high lightening that all humans have the same rights. Sex Discrimination Act 1975 and 1986 – Makes it unlawful to discriminate against an individual on the grounds of gender and marriage, and promotes sexual equality within employment, education, advertising, and provision of housing, goods, services and facilities.

Heredity, Environment and Development Essay

Development of a person includes physical, mental, emotional and social aspects. These developments are associated with his genetic factors and also the factors related to the environment in which he is interacting with. Most of the personality traits were developed through these factors alone. â€Å"In the late 20th century, some of the key genes that control developmental processes (such as the Hox genes) were at last discovered.† (Heredity) Heredity means the transfer of the characteristics of parents to their off-springs through genes in their chromosomes. Every child enters the world with certain physical and mental features of their parents. These factors will affect his development throughout his life. Environment means all those factors which are contributed to the development of a person from the home, family, neighborhood, peer group, the school and the entire community in which the person is interacting.   â€Å"Environmental effects appeared broad and dynamic whereas the adolescents’ effects on environment appeared direct and specific† (Reciprocal Relationship between Home Environment and Development of TMR Adolescents) â€Å"Environmental influences can be divided into two classes, shared and non-shared (or unique) environment. Shared environment is the environment shared by siblings reared in the same family. This includes such variables as socioeconomic status and parent education. Non-shared environment is the environment unique to the individual. This includes such variables as peer group.† (Behavior Genetics) Conclusion The development of a person is controlled by nature and nurture or heredity and environment. Most of the personality traits are the contributions of heredity and environment. References 1.  Ã‚  Ã‚  Ã‚  Ã‚   Heredity, Microsoft ® Encarta ® Online Encyclopedia 2008, Retrieved on March 20, 2009 from http://uk.encarta.msn.com   Ã‚ © 1997-2008 Microsoft Corporation,   All Rights Reserved. 2.  Ã‚  Ã‚  Ã‚  Ã‚   Reciprocal Relationship between Home Environment and Development of TMR Adolescents, Retrieved on March 20, 2009 from http://www.eric.ed.gov/ERICWebPortal/custom/portlets/recordDetails/detailmini.jsp?_nfpb=true&_&ERICExtSearch_SearchValue_0=EJ291590&ERICExtSearch_SearchType_0=no&accno=EJ291590 3.  Ã‚  Ã‚  Ã‚  Ã‚   Behavior Genetics, 2001, Retrieved on March 20, 2009 from http://www.personalityresearch.org/bg.html

The Music Industry Term Paper Example | Topics and Well Written Essays - 1750 words

The Music Industry - Term Paper Example Before the internet had arrived, the distribution of music was done through a few standards. These included CDs in the 1980s and the 1990s and before that, tapes formed one of the important mediums for the transmission of music to the final listener. All these standards had one feature in common. These mediums were traceable, secure and physical. Music theft and infringement was not common. Proper proceeds were given to the recording company, and henceforth to the artist. However, the sprawl of the internet led to websites, which started offering free music, which was available for download for everyone (Burgelman, Year). In this regard, the music industry started losing quite a lot in revenues. Some worrisome statistics will properly paint a picture of the loss of the music industry, because of an increase in digital media. Since peer-to peer, networking sites have evolved, around 47 percent of the music sales in the United States have dropped. Moreover, internet users consume aroun d $7 billion to $20 billion of the music, which is completely pirated, and the proceeds do not reach the right owner of the music. Around 30 billion songs illegally downloaded on the internet, through different websites in a span of five years (RIAA, n.d). ... Lastly, it tries to explain solutions to this problem in this dynamic and globalized world, where information is shared in nano-seconds. Concerning the legal issues involved in the music industry, it is important to discuss the matter of copyrights initially. Copyrighting is a way of providing legal protection, given to different forms of art, especially musical compositions such as lyrics, records and songs. In the music industry, the issue of copyrighting includes protecting the music itself (which includes lyrics and a melody) and the recording (such as mp3s, CDs, cassettes, DAT and other form of recording). If the music is recorded on a tangible medium, the creator has copyright protection. It is more prudent to register with the Copyright office, to gain maximum protection (Lawyers for the Creative Art, n.d). In this regard, distribution of music on the internet, without obtaining the permission from the original owner becomes a copyright infringement. The United States Copyrigh t Act states that the protection of a musical recording applies to sound recording. The reproduction of a particular sound recording forms the exclusive right of the Copyright owner. Infringement occurs when another party reproduces the musical recordings, without the permission of Copyright owner. Much of the music on the internet is obtained and transmitted without this permission. Therefore, it becomes illegal. However, not all the websites on the internet transmit the music illegally. These websites include iTunes, Rhapsody, MusicNet, and Liquid Digital Media among others. When an individual downloads music off this website, he or she has to pay a certain amount to the website (Bass, n.d). The mp3 technology or the

American heritage Essay Example | Topics and Well Written Essays - 750 words

American heritage - Essay Example Listing of the rights makes the Bill of Rights more ineffective and dangerous for the reason that most Governments often abuse rights that are not documented. In addition, the congress is given certain powers by the Constitution, yet the Bill of Rights lists the same rights that the Congress cannot violate; it has no power to do so. Originally, anyone who violated the rights of citizens could be simply thrown out of office. In this sense therefore, a Bill of Rights was needless in a nation where citizens have the right to do away with officials from office. A senior official who demoralized his constituents was to face the music (McNeese, 2001). The original constitution specifically listed the powers of the Federal Government and it thus had no right to interfere with anything that was not specifically listed. Through listing rights in the initial amendments, it seems to be granting rights to citizens, even those who were for the Bill of Rights put it their to simply state what was not within the control of the Federal Government. However, by doing this, it was perceived that rights that were given to the Americans by the constitution were essential rights that citizens thought were natural or God-given but exceed government. The concept of separation of power entails the distribution of powers among three branches of government. Article I, II, and III of the U.S constitution provides for the separation among the executive, judicial, and legislative branches. It was not meant to take away power from the government, but rather to spread power evenly in all divisions of the government and to prevent one arm from possessing too much power. The system of sharing power or checks and balances is what limits the power of each branch. The Legislative branch is made up of the Senate and the House; the President, his vice, and the Departments make up the Executives, while the Supreme

The importance of analysis and analytical skills to the manager making Essay

The importance of analysis and analytical skills to the manager making decisions in business - Essay Example From this research it is clear that the importance of analysis and analytical skills to the manager making decisions in a business cannot be refuted. This is more so in today’s rapidly changing business environment and the availability of â€Å"too much† information due to the convergence of information technology, media and telecommunications. As is in life or any other important event in our lives, before embarking on a project planning is the first thing that managers have to do. As the clichà © goes, failure to plan is planning to fail. Planning involves a series of decisions that may range from operational to strategic. Project planning is a subset of operational planning whose core aim is to come up with a document referred to as a project plan. Within the project plan, managers and other stakeholders who were involved in the planning process define the objectives of the project, its scope, how the project will be conducted, the time allocated, cost estimates and roles and responsibilities of all the personnel who will be involved. Project planning involves four main steps that can be subdivided into additional steps depending on the task at hand. These steps are: establishing project goals, setting project deliverables, agreeing on project schedule and ensuring that there are support plans in place. The advantages of project planning are derived from each of these steps. In step one, stakeholders are identified, there needs outlined and project goals are set prioritizing the stakeholder needs. The advantage of this is that the outcomes are SMART goals which imply that it will be easy to detect whether the project is advancing, stagnant or regressing. Step two specifies the items to be delivered, how they are to be delivered and when they should be delivered. This advantage of this stage is that it sets up the key parameters that can be optimised using software tools to design the most effective and efficient project schedule. With a pletho ra of project management software currently in the market managers can easily identify critical path. Step two and three enable managers to balance the â€Å"tetrad trade-off† of: product scope, quality grade, time-to-produce and cost-to-complete. The final step of setting up support plans involves establishing risk management plans, communications plans and HR plans. The advantages here are numerous such as: having contingencies in place in case of anything, ensuring information goes to the right people during project implementation and using HR allocation to aid in establishing the project budget. There are also disadvantages to project planning such as: (1) at times it may take too long to come up with a plan – as rival companies catch up; (2) at times the planning committee may get lose sight of the purpose of the planning as they get bogged down in unnecessary detailing; and (3) it may lower implementation flexibility – which is dangerous in a rapidly chang ing environment – since personnel will may feel restricted by the options availed in the plan. 2.0. Financial modelling Investopedia (2011) defines financial modelling

BUSINESS ECONOMICS Essay Example | Topics and Well Written Essays - 1750 words

BUSINESS ECONOMICS - Essay Example Open market operations involves the buying back or selling of government securities. Of the government wants to increase the supply of money it will buy back the securities it has sold to financial institutions in exchange of currency that will then be circulated in the market in the form of investments or lending. If the government wants to decrease the money supply it will sell its securities and holding onto the money that was previously in circulation. Another way to control money supply is to adjust the rate of lending at which the banks can obtain loans from the central bank or other banks. Higher rate will result in low borrowing and hence tightened money supply and vice versa. Lastly, Cash Reserve requirement is also adjusted in order to control money in circulation. Cash reserve is the amount of funds that the financial institutions are required to keep aside. This is a percentage of the total deposits and higher cash reserve requirement allows banks to lend out less funds. Similarly lower cash reserve requirement enables banks to have more funds to lend out. Unconventional tools of money supply include the central bank’s commitment to keep rates low in the future. Another means is to adjust the central bank’s assets to provide ease in credit through the change in different rates and prices. Third unconventional way is lower the policy rate to zero by supplying reserves that are more than the required rate (Highered.mcgraw-hill.com, 2011). Money supply is a crucial aspect that determines the value of currency and inflationary measures. Conventional ways are the standard means for the central bank to control money supply. However, if the economic conditions do not permit the central bank to use the conventional means they resort to unconventional means which are effective but not good for the economy in the long run due to their unpredictable and risky nature. (b) In a 2012 study the International Monetary Fund (IMF) reported that the fiscal

Design of an Enterprise Level Business Essay Example | Topics and Well Written Essays - 1500 words

Design of an Enterprise Level Business - Essay Example An Enterprise's need for tighter financial controls1, more consistent data2, support for streamlined sourcing and procurement processes3, a single data source for product or services data4, support for closed-loop sales and operations planning processes5, portfolio approach6 collectively points to the requirement of a software system named Enterprise Resource Planning (ERP). It's a comprehensive system capable of breaking down barriers between departments within an enterprise and brings together various pockets such as sales, production, finance, human resources, purchasing and shipping - to unify access to the up-to-date information to produce a consistent, single version of the truth on Talking simply about organisation and its processes isn't understanding them. To get a deeper understanding of the processes, one needs the right information for capturing process detail. It's in the heads of the people who, day in and out, are living the process (Ben B Graham, 2004). This is where Ben Graham process mapping methods steals the picture. The symbols used call attention to value-added work, non-value-added work, work inspections (controls), movement of work from one location to another and delays (when nothing is happening). No other mapping technique provides such a transparency, decision making support and support for analysis that is provided by Ben Graham Process Map. Another such is the 'IDEF' methodology (Integrated DEFinition language). It frees the process from arguing about process modelling taxonomies. IDEF suite provides functional, information, data, process, object oriented and ontology modelling to map business processes. The 'BPMN' (Business Process Mode lling Notation) provides a set of graphical elements, Swimlanes is most popular among them, which facilitates the developers in implementing the technology that will perform those processes. For a close comparison, Graham stands taller than the rest (See figure 1). Documenting the design requires a right tool. It should provide clarity without being overly simplistic and provide detail without clutter. There are a lot of flowcharting tools which provide symbol sets but unless it's wrapped in a methodology, it's of no use. The 'Process Developer Enterprise Edition' is a mapping tool for internal activity, flowchart mapping and document control. It helps an organization to meet ISO 9000:2000 standards. Another very useful tool is the 'FlowBreeze Flowchart Software'. It is 100% MS Office integrated tool for making flow charts faster and easier. It lets you just type the text and converts it into flowchart shapes, adds flow lines, and formats the drawing. It is in accordance with Sarbanes Oxley. The 'Stylus Studio XML' Enterprise Edition is another mapping tool with IDE features, XML Editing, Debugging, Testing, Graham vs IDEF vs BPMN Features G I B Displays All the Items that are involved in the process / detailed Shows step by step processing at the task level- the work people do Shows processing at a function level Shows relationships between items Shows multiple related flows Displays single-line flow Identifies WHO

Investigation of cultural influences and impact on CSR Dissertation

Investigation of cultural influences and impact on CSR - Dissertation Example If it appears the target is not to be attained, then the procedure is reviewed and revised midway to avoid further waste of resources. Results are important at Toyota. INT 2: Oh, yes so you’ve read that article about â€Å"Americanness†? Well, I would not put it exactly that way, that’s too black and white. But in more general terms, yes, Toyota wants to be perceived as a global company, a company that is a citizen of the world, so to speak. Whenever academicians talk of Japanese corporate culture, however, they typically cite Toyota. True, we embody a lot of the management philosophies that are associated with â€Å"Japanese† management, like just-in-time, etc., but I would prefer to think that we have a culture of constant quality improvement depending on the purpose of the business, not merely because the company is originally Japanese. (2) A survey and selection of social issues, among many, that the company may effectively address Which issues are rel evant to your host country? Of those that are relevant, kindly describe the context or particulars in which they are considered relevant. What other issues other than those mentioned would you think are relevant? Has your company chosen to address these issues through the CSR program? If not, why? If yes, why have these issues been chosen and others have not? INT 1: Toyota is undergoing a bit [actually a lot] of controversy because of the millions of cars it has had to recall in the past years. So there is the issue of consumer safety right there. The company used to be known for precise safety engineering and not sacrificing on quality or safety for the sake of profit, but the way it appears now we are giving the impression that we are remiss. It is management’s task to bring the point home strongly that we are not neglectful, our mass production system and uniformity of component design across several vehicles just worked against us publicity wise. INT 2: I see my colleague talked to you about the recalls. Other than this, however, is the issue of Toyota being supposedly against more aggressive greenhouse emission reductions. There was some publicity about the company supposedly lobbying to extend the deadline for compliance. I would say that this is not true to the best of my knowledge. Toyota is always at the forefront of green technology, and of transparency in corporate governance as well. The company should have done better, however, in terms of publicity damage control. I think the public liaison had delayed in its response. It should not have reached the point where our company president should have been summoned [at the Congressional hearing]. If the publicity had been addressed sooner, he should have been spared having to explain personally. While there is nothing wrong in a company president speaking for his company, the face-off between the American government on one hand, and a Japanese leader on the other hand, could rub the wrong way for people who remember the war and Japan’s emperor being made to sign the articles of surrender – you know. (3) Mapping out a course of action and devising a program plan to address the selected issues Given the issues your company has selected, what program plans were arrived at to address them? How are these programs planned out? INT 1: I think you will find more of this in the company annual report. The programs are given

English Studies Reflection paper Essay Example for Free

English Studies Reflection paper Essay One should assume that in taking an Intro to English course that they would be formally and informally introduced to English. However, that assumption escaped me. I didn’t know that we would explore so many avenues for English as a major, but I’m pleased that we did. This journey through the various areas of English has both enlightened me and piqued my interest. While I entered into this course feeling very confident with the path that I wanted to travel, I am now a bit more open-minded about additional ways to reach my destination; which is English Education. As an English teacher I can see the roles that each area of study that we covered could potentially play in education for me as well as my future students. When I consider Publishing Studies and what it has to offer, I immediately think of projects I could assign my students. Publishing studies takes a book in its skeletal state and constructs all the layers until it becomes a live and fully functioning piece of art. Publishing studies in a sense is the production phase of the books we read. It is where the book goes to develop. It starts with the brains of the operation or the writer. Once the writer creates the manuscript it is then passed on to the heartbeat of the process. There are various organs within that cause the heart to function. Those organs include the designer of the cover, the designer of the layout and even the editors. The area of production studies is a well-oiled machine working to produce the fully developed body of the writers’ creation. However, without linguistics what words would the writer use to even create such a masterpiece?

Assessing the Computer Uses In Medicine Medical Essay

Assessing the Computer Uses In Medicine Medical Essay Computer uses in medicine There is no doubt that ICT is one of the latest mastered human brain does not stop this development at a certain point or area of life without the other has had this technology a significant impact and contribution of the actors in the health field, particularly in the provision of medical service and high level .. Has significant efforts to employ technology in the field of health through the integration of data, digital photos and X-ray and Telemedicine Tele Medicine. In the Kingdom of Saudi Arabia state is keen to achieve the principle of equality in the provision of health services and there are significant efforts in the use of technology in the health field to provide health services to residents in remote areas to take advantage of advanced services in some major hospitals Kalmschwy Specialist, but frankly it is not employment information and communication technology in the health field is still this sector needs to be a tremendous effort and well thought out plans to provide health services using high-level information and communications technology to reach the required limit, which had hoped the citizen. Many of the health services, high-end is only available in a number of major hospitals Kalmschwy Specialist and a few people who may have the opportunity to obtain such services due to the expansion of the Kingdom and the increase in population and the lack of people who specialize in some medical fields, in addition to the lack of qualified persons in computer applications in the health field, which led to non-use of medical technology to provide health services to residents in remote areas and other reasons. I was honored by His Royal Highness Prince Sultan bin Abdulaziz, may God protect him create a Sultan charitable contribution he has for the advancement of health care solution for some of the mentioned constraints through the provision of medical care and high level to achieve the principle of equality in the provision of excellent health care services to citizens regardless of their location geographical location. This is a charity providing social and health services through the methods of modern communications, and is known as the IFC has a number of programs and that the most important program Medunet where the aim of this program is to provide solutions to advanced technology such as treatment for post-b Tele Medicine and Altaim Distance Distance Learning Through this program will be health care and continuing education available through the Internet not only to those who are inside Saudi Arabia but will include the services of some Arab countries. Through telemedicine, or what is sometimes called the medicine will be able to communication in the institution of any physician contact centers of research and treatment of patients in remote locations and he can also contact doctors and experts in advanced medical institutions around the world for consultation, diagnosis and treatment. Through telemedicine can transfer and exchange of medical information between radiology and other specialists in a few seconds. In terms of distance education it provides to employees in the health field the possibility of holding seminars and conferences, regardless of their whereabouts. Telemedicine technology that enables doctors, nurses and technicians to present their research and exchange of experiences with others and reduce their sense of professional isolation. We have the specialist hospital Bmjhodat large in the area of Tal communication and distance education through the establishment of a robust system to provide medical care and providing equal opportunity in access to medical care is distinguished as the hospital by linking a number of areas in the Kingdom of the head office to give access to treatment equal to citizens, but we still need more. Overall, we need a large and urgent to establish a number of other charities that seek to achieve health equity between citizens and the support of Sultan Charity This charity As received from the material and moral support of His Highness Prince Sultan, but it will need to Alton with other parties in the exchange of experiences and knowledge and the development of cadres specialized medical and train Saudis in the field of medicine and health care and the conclusion a word of thanks and appreciation to His Highness Prince Sultan to establish such an institution of excellence in purpose and meaning and discrete service. And prayers for their employees success and our fellow health and wellness. This is the second The information of disciplines vital and important in todays world, despite being a modern shape in the world of medicine and technology. This includes several specialty areas such as telemedicine, medical decision support systems, genetic mapping techniques, electronic medical records. Began early attention to this aspect of the Kingdom through the convening of conferences and international scientific seminars held in the Kingdom or abroad, and the holding of workshops and intensive courses for doctors in this area. To shed light on this side, and explore the territory they had mined a series of questions put forward to His Excellency Dr. Nabil Ali Bin correct (Ph.D. in medical informatics), who responded by thoroughly and accurately scientific. Dr. Nabil is the first to obtain this certificate in the Kingdom, has worked in a number of scientific and educational institutions, including his work as a researcher in the Department of Medical Informatics at the Medical Center at Vanderbilt University of America, as well as e-learning in the Department of the university itself. It is also a member of several associations and scientific centers in various parts of the world. He is currently an assistant professor of Medical Informatics at the Faculty of Applied Medical Sciences King Saud University in Riyadh. It also provides a number of training courses at the global level. The happiness only Arab member of the Supervisory Committee to the World Conference on remote sensing instruments, which will be held in Malaysia this year. We raised by our questions, and was with him the following dialogue: (Riyadh Net): At the outset you could give us the definition of the area of your specialty? The medical informatics by the modern concepts at the global level, and so was the emergence of specialized courses in medical informatics during the past fifteen years only. Deals with this Specialization all computer applications in the medical field, including: techniques, practice of telemedicine, systems and electronic medical records, and the development of medical education and training-mail, and processing systems and storage of medical images, and administrative and financial systems, medical systems and decision support, medical applications of informatics in medical technology (as maps of genes), and development of medical research, and patient education programs, and programming of medical devices, standards and regulations in medical informatics. (Riyadh Net): What are the areas of teaching this aspect at the University? I taught the material relevant to specialize in the faculties of numerous university, college of Applied Medical Sciences, Faculty of Computer and Information Sciences, Faculty of Applied Studies and Community Service, King Saud University, and I hope to put the stuff of Medical Informatics, Faculty of Medicine, because the doctor is the biggest beneficiaries of this material and even more beneficiaries of the applications of this specialization. With regard to the subject of this material has been the subject of coverage of the key aspects of medical informatics and the development of practical projects enable students to practice and specialty applications. For example, we divide the students of the Faculty of Computer article to several groups, each group choose a section of the hospital, then contact the hospital and take the basic information and then design special programs for each section. The aim of this step the student to experience the atmosphere and environment of hospitals and to identify the basic requirements and the needs of hospitals to medical informatics systems. Among these projects: the radiology department, laboratory, pharmacy, nutrition, medical unit renal failure, Department of Medical Research, System expert (Expert System), appointments and reception, electronic medical records, clinic, physiotherapy clinic, Dermatology, Dental Department, orthopedics, and other . As database consolidation between these projects and so is integration, including Integration)) to be a microcosm of the hospital mail. Then been developed to operate through the Internet (web-based). Has been host to many of the companies related to medical informatics systems to display the latest hospital medical systems (HIS), and the opportunity for students to see live demonstrations of those programs and discuss the guests around. The students interact well with this step, which aims to show what is available in the Saudi market of advanced programs in this area, in addition to helping students in their projects and by reading the most famous medical systems. It is obvious to everyone that all the work needed to develop more and more effort, hoping that these materials are a useful addition to specialists in the computer and the staff in the health sector. (Riyadh Net): What is the extent of interest in what is called e-health in the world? In the UK? Started in many states to provide services of Telemedicine (Telemedicine) as a first stage in the eighties and early nineties of the twentieth century, then the evolution of this concept in the late nineties to health connectivity (Telehealth), then followed by providing more comprehensive as we have until the evolution of the concept of Telemedicine is clearly at the beginning of this century to become the e-Health (E-Health). As a result of the evolution of this concept and the need for urgent applications in health care, was formed (the International Society for e-health), a scientific organization international non-profit organization, aimed primarily to activate the applications of informatics in the health field and involving members from around the world and has a Board of Trustees also have the Assembly public with more than 70 personal universal. With regard to e-health in the Kingdom, are sufficient to refer to the President of the International Society for e-health is a p ersonal girl of the people of this blessed country, and that the first world conference on e-health held in Jeddah in 2001 and is the first conference of its kind in this large size in the region where attended by about a thousand people. Also do not forget to note the significant and pioneering role played by m Focused e-health at King Faisal Specialist Hospital and Research Center in the dissemination of this concept through workshops and scientific conferences but also provide many services for the health sector in the Kingdom as a service of Telemedicine even culminating in the recognition by the World Health Organization at the hospital as a center supported by the Organization of Medicine communication in the Middle East. And emphasizes the establishment of the Center for Health e-King Faisal Specialist Hospital and organizing the international conference of this size and the Presidency of the World Health Organization attention and leadership of the Kingdom in general and the hospital, especially for e-health in the Middle East and the consolidation of the pillars of the health care industry based on modern technologies in the region. The hospital has developed a unique location on the Internet (Gulf Health) through which to provide medical information as comprehensive as, and allows the citizens of the Gulf States all consulting specialists in the disciplines of a variety of medical online, and participate in the site more than ten thousand doctors offering their services free to all. In this years Systems Specialist Hospital in collaboration with WHO and the UAE Ministry of Health held a conference entitled International Conference on the health of Arab 2003 in the city of Dubai, focusing on six themes important health at the level of the Arab region, namely: e-health, and robotic surgery, and common diseases, infectious diseases, and diagnosis radiation and hosted the conference 50 speakers worldwide, while the number of participants more than twenty-two thousand, representing a specialist about a hundred countries from different regions of the world. The Foundation Prince Sultan bin Abdul Aziz Charity has est ablished a program of Prince Sultan bin Abdul Aziz Medical Connections, which provides excellent services to the health sector in the Kingdom. Of that, Telemedicine services for military hospitals and other services and continuing medical education program through the site, and linking the health sectors in high-speed network, and provide organized Or e-Me to the hospitals. These efforts will contribute significantly to the development of the concept of e-health in the Kingdom to become the shining center of the e-health applications in the Middle East, God willing. (Riyadh Net): In your assessment, what the interest of doctors in the Kingdom of the Internet and computer in general? The number of doctors in the UK approximately 30 000 doctors (400 distributors government hospital and private) of whom 10 000 have a doctor to participate in the Gulf of Health site (above). In the sense that one third of doctors in the UK at least have an interest in the Internet and its applications medical contrast, we find that 78% of doctors in the United States use the Internet an average of 7 hours per day in 2001, and it should be noted that quite a few doctors have participate in the location of the Prince Sultan bin Abdul Aziz Communication medical, which includes participation in international medical encyclopedias and the new in many medical specialties, and training courses for doctors in the medical uses of the computer. In addition to Internet services available to doctors in medical libraries in hospitals and military hospitals in the National Guard and some private hospitals. There are also workshops on computer applications in the medical field in many medical con ferences and have specialized in high demand from doctors. But we must pay more attention to providing materials in the computer and its applications to medical students of the Faculty of Medicine, because they are the future doctors who will use the computers in medical practice, as they Bha Facial to the computer during their medical. Here it is worth mentioning that there are more than 22 faculty of medicine in the United States and Canada require the ownership of a computer laptop to enter the Faculty of Medicine. (Riyadh Net): To what extent are to take advantage of Telemedicine now? The objective of Telemedicine is the link between hospitals and specialized clinics and health centers in remote locations or locations where there is no specialized doctors nor patients can be moved from these sites to another site available where advanced medical service. Such as duty in remote areas, and areas of natural disasters, flights, cruises, and remote military areas, prisons, and critical situations in the home, and ambulatory cases away from medical centers. This is done by the transfer of data, voice, image and signal through the medical and telecommunications satellites. This helps to manage limited resources for medical care more effectively and reduce the cost and health risks for the transfer of patients. This gives real hope for the regions do not have enough real health care for economic reasons or geographical. And Telemedicine is used in many applications, including: service diagnosis and treatment, consulting service, medical service and medical education and training, and service management meetings between the medical departments. This does not mean that all these services available to us, for example, service diagnostic and treatment services less frequently used not only in the region but globally. (Riyadh Net): Do you consider reliable medical sites on the Internet in some cases, treatment and prescribing? Some surveys have shown that 55% (ie 52 million browser) of the total Internet users in the United States of America in 2001, online sites health in search of information and data relating to health and disease, and this means that half of Internet users have become closer to deal with the Internet as a reference important for good health, medicine and treatment. This is because in my opinion to several reasons including that the Internet allows the user does not need to disclose his identity when you search for medical advice, adding that many patients do not find the doctor enough time to discuss his health, because the doctor takes 15 minutes on average with the patient for diagnosis and treatment because of certain medical procedures and medical insurance systems, the time is not enough to educate the patient and his education. Therefore, many patients turn to Internet to search for new information about their illnesses, and methods of healthy nutrition, and new drugs and medica l drugs, and the search for other options to help them in decision-making. Studies have shown that 70% of patients affected by their decisions, including treatment they had received information over the Internet, and 50% of patients while, returned to the physician have under the guidance of a doctor new questions, and they discussed the diagnosis, and treatment methods , And 28% affected by their decisions to go to the doctor or not to go after informing them of the information on the situation from which they suffer through the Internet. All agreed that the medical information from the Internet had improved the way their interest in health care. However, the problem in my view, is the credibility of the medical sites, there is no way of knowing whether these sites are managed by specialists in their fields, and they have licenses to practice this profession, but there is no way to prosecution in the event of a medical error. One study revealed that 58% of searchers for health checking of companies, institutions or organizations that stand behind these sites in order to verify the accuracy of the information, despite the fact that 82% of Internet users in general are afraid of getting inaccurate information from the Internet. Here must be based medical and specialty hospitals to adopt reliable medical websites are providing excellent health information documented and accurate medical advice to meet the needs of patients, and that the bodies concerned are blocked medical sites that are not certified by the medical off icial. So take advantage of the technical and underestimate the risks. It was the third With the accelerating use of electronic pharmacy computer .. Near the target of the health service Abdul Rahman bin Sultan, Sultan * At the outset I want to stress that the concept Sotrha in this article are easy to be implemented, as it is not impossible or seven of the paranormal, but applied in a scientific and accurate leads to the impressive results to health care in various facets. For the technical development impact substantial and concrete to improve the level of health care in general, and to provide the means and the high pace of work and efficiency, in particular, have emerged from the use of computers in all aspects of life since the middle of the last century, and the window to say that health is still one of the pilot areas of interest with new technology and permanently connected, and in the profession of pharmacy was still the computer active role in providing a superior service to patients, Valhacb is currently being used to view the file patients health and disqualified for treatment, and printed instructions accompanying document history management of the patient, as used in medical stores to make sure to maintain acceptable levels of inventory of medicines or medical supplies and other during the period of the future and limited. Accelerate the pace of developments in computer applications in the context of over time quickly, and the requirements and business needs is increasing is the other dramatically, so has developed many medical technology firms a number of programs and useful applications in the pharmaceutical field, depending on the expertise of programmers computers as well as to consult with expertise of pharmacists. A new system .. Has developed a technology company in Chicago, USA system of exchange of the prescriptions by means of a Computer Forums (Plam-held computer) which allows the physician liberally medical panel device is then sent via Internet to the hospital pharmacy or to a pharmacy civil joint program, which chosen by the patient, and receives the prescription in the form of a specific message to the scientific names, quantities and duration of treatment, all under the cover of full confidentiality and privacy. The pharmacist will prepare the prescription before the patient arrives to the pharmacy on time. Delivery of homes, but Many of these pharmacies joint delivery of drugs to the home of the patient, during a short period, and which is calculated for this program accuracy in dispensing, and the low level of error in identifying the medication, because the doctor does not take a single name of the medicine in his hand, but writes the initials of the drug and ensures the program loader to search him and his focus and quantities required, and after approval sends the doctor, after attaching his signature mail, and it is known that the Saudi Ministry of Commerce is currently seeking a resolution to the electronic signature and that of its adoption in commercial transactions and the like.